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Traffic for e-commerce: how to attract more visitors to your store for free

Traffic for e-commerce: how to attract more visitors to your store for free

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Guaranteeing good traffic for your e-commerce, or rather, attracting visitors to your site , is one of the main questions for shopkeepers who sell online. First it is necessary to understand the concept that it is the visitors who generate the shopping cart , and finally the orders in the store. Understanding the role of this traffic for e-commerce is essential so that the shopkeeper can get the best of online retail: 24-hour sales, from anywhere in Brazil, without the…

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How to create a Payment Link: sell how and how much you want with

How to create a Payment Link: sell how and how much you want with

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In addition to the practicalities of the Payment Link. How to create a our way of purchasing and paying online has also popularized the tool. Phenomena such as service and sales via WhatsApp, sales via social media, discount coupons and flash promotions combine perfectly with the direct link. As at Unbox we have all the solutions you need to close a deal online, we have developed an evolution of the market’s payment link, the PagEnvie Link . How to create…

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Instagram bag: how to install and sell on social media

Instagram bag: how to install and sell on social media

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You’ve certainly heard of the famous Sacolinha do Instagram (or the official name Instagram Shopping) if you have a brand or sell your products online. Firstly because Insta is one of the main social networks for the Brazilian public, and secondly because this tool has enabled thousands of sales for retailers in Brazil and around the world. In practice, Sacolinha do Instagram allows profiles to use the website link in their own post or Stories. In other words, it allows…

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Sell ​​more on Father’s Day: e-commerce trends for this date!

Sell ​​more on Father’s Day: e-commerce trends for this date!

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Father’s Day in e-commerce is already one of the highlights of the year’s sales calendar. Traditional for families and in the consumption behavior of Brazilians, the date has been gaining relevance year after year in the online sales format, especially thanks to the increase in revenue in the last two years. It is part of our culture to give gifts to people on commemorative dates, and dads will not be forgotten this year. According to research by All In and…

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Unbox Pay: discover the advantages of the Unbox payment gateway

Unbox Pay: discover the advantages of the Unbox payment gateway

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Unbox Pay is Unbox ‘s exclusive payment gateway . But after all, what is a gateway and what does this represent as a difference in your day-to-day online sales? In reality, it contributes a lot to your pocket and your company’s cash flow. The payment gateway is the system responsible for connecting the end consumer, financial institutions and credit operators. It is the bridge between your end customer and the billing of the purchase, in addition to all the security…

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Black Friday 2022: 10 essential tips for promoting your brand

Black Friday 2022: 10 essential tips for promoting your brand

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Black Friday is the most important commercial date in e-commerce. This year, the date that always occurs on the last Friday of November will be November 25th . Anyone who thinks there is a lot of time left until Black Friday is mistaken . The most attentive store owners are already preparing to guarantee sales and win new customers. With the status of a phenomenon in commerce, Black Friday became popular with Brazilian consumers a few years ago, and today…

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Black Friday 2022: strategies to sell more on this date

Black Friday 2022: strategies to sell more on this date

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The great date of e-commerce is already part of Brazilian consumer culture. So much so that in the last 10 years, Black Friday has always surpassed the previous year’s sales volume . Retailers across Brazil understand this potential. Around here, people love promotions, stock sales, discount coupons and are in the habit of researching before closing a deal. Remembering that Black Friday, which traditionally takes place on the last Friday of November, coincides with Christmas shopping, holidays, payment of the…

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Seller profile: from Instagram bio to main content formats

Seller profile: from Instagram bio to main content formats

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Your Instagram bio works like a business card for your online business. It, and the other profile configuration options, represents the first contact for users who reach your brand on the social network. In addition to conveying your personality, in your bio you should include a brief written description, contact details, emojis, the link to your online store and calls to action to provide a complete experience. No matter how incredible your store and its products are, these precautions are…

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How to create the best Consumer Day promotion on your sales website

How to create the best Consumer Day promotion on your sales website

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Consumer Day, celebrated on March 15th, is another great opportunity for those who sell online. Embraced by e-commerce, the commemorative date is gaining more and more prominence in the national sales calendar. Last year, it was the big highlight in the first semester. To get an idea of ​​its potential, in 2022 March 15th represented more than R$722 million in revenue in online sales ( data from Allin/Social Miner ). If we take the cut-off from the 1st to the…

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Persona: what it is and how to create one for your online sales business

Persona: what it is and how to create one for your online sales business

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A persona is a fictional representation of your ideal customer, created based on market research and demographic and behavioral data. It is important not to confuse the persona with the target audience, which is a broader term regarding your potential customers. We will explain the difference between the two below. The persona is used to understand how your consumers think, act and make purchasing decisions. Today, with communication so close via social networks, creating a persona helps plan marketing and…

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How to create a free sales website in 10 steps

How to create a free sales website in 10 steps

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Having a sales website, or an online store, has become essential for anyone who works in commerce or wants to start a business. The largest companies in Brazil have already realized the strength of national e-commerce, and for those taking their first steps, the internet has proven to be a powerful, efficient and cheap channel to start with. If you are part of the second group, creating a sales website is a way for you to bring your own business…

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Commemorative and commercial dates for e-commerce: sell more in 2023

Commemorative and commercial dates for e-commerce: sell more in 2023

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The e-commerce commemorative date calendar is a great ally for those who sell online. Each commercial date brings a different meaning, and can serve as inspiration for sales, promotions and bring the public closer to your brand. If you already have experience selling online, every year you must think: “I can’t forget Consumer Day, Black Friday, Free Shipping Day”, and so on. Because in the rush of managing your sales, one or another commemorative date may slip by. That’s why…

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