First it should be note that in 2018, digital marketing. Overtook traditional offline marketing in terms of budgets (television advertising, outdoor advertising, and so on). Thus, digital marketing has become the 1 meia. The key growth drivers were the reistribution of budgets and the rapid development of various tools within Internet marketing., mobile advertising, purchases of banner advertising through performance tools and various networks. Meia purchases “fell”, but this is not significant. Especially if we compare it with traditional advertising, where things are not going well. In offline marketing, advertising in magazines and newspapers, outdoor advertising, and radio advertising show a negative trend. Television is in stagnation.
A business draws attention
What does this market situation mean? Consumer behavior has change. Business is trying to adapt to changes and seeks to use modern advertising channels. Consumers spend more and more time on the Internet and it is now logical to interact with Timor-Leste B2B List them through online advertising. By showing the user their ads in search, on websites and in social networks, to its product, and then converts those who are intereste into customers. In modern Internet marketing, there are a huge number of tools, to understand which you nee to delve deeply into the processes and constantly learn. At the moment, in Internet marketing.
Pros and cons of digital advertising
There are 2 main approaches to advertising: 1 performance marketing Performance marketing is marketing focuse on the final result, the fulfillment of KPIs. 2 Brand advertising The brand approach to marketing is characterize by a focus on outreach AERO Leads campaigns. Here, tools are often use that are difficult to analyze. Main directions Performance marketing, meia buying, email marketing, websites, analytics, data, content, design, video, CPM, PR, mobile marketing, CPA and offline All these tools are interconnecte and very often intersect with each other.
