Events or events Define a clear target group and view feback from customers. the target audience. It allows us to provide content that is clearly appropriate and useful for age, gender, interest, income, ucation, which information can be obtain both from our own in-house surveys. And in another case, if we already have a website or social mia, we will have data of website visitors and social mia followers by collecting audience data through Google Web Analytics, Social Mia Analytics, including people who Subscribe to receive news through our website.
Remember to keep the content
Or even collecting information from customer feback Norway WhatsApp Number List or have questions about the content we write which will allow us to see both interest customer requirements and may see the problems encounter and create all the data a Buyers Persona.Or a fictional character for our target group that they have any problems What are you interest in Is your goal in life? What are the motivations? what is the ne What challenges lie ahead? Are the channels for receiving news and information? What is your favorite type of content to read? It will allow us to create suitable content and reach the real nes of our customers. Choose the content format you want.
Which can cause confusion
There are many types of content. Each AERO Leads type has a different purpose of style and communication. The content must be creat from the basis of the organization’s marketing objectives. In terms of content formats, there is a tool call Content Matrix that helps us to choose the right content format. Content that ucates (ucate) Content that persuades (Convince) Content that creates entertainment (Entertainment) and inspirational content (Inspire), each type has a different form of content, such as making an E-Book or Infographic suitable for making knowlge such as writing articles Infographics.
