Positioning Brand Positioning). Brand positioning is what brands create their image to occupy a space in the minds of their target audience. that are different from competitors in the market and are unique The positioning of the brand should be bas on that. What is the Brand for? What is our brand born for? It is the meaning of our brand presence in the market. Who is the Brand for? Our brand was born for who will create the most value in the market. When is the Brand for? When will customers buy our brand? What is the purchase frequency.
What are the characteristics
Who are the Brand Competitors? direct and Cambodia B2B List indirect competitors of our brands These fundamentals will help us position the brand effectively. and unique to competitors in the market The importance of brand positioning will help us build brand loyalty from our customers. Create value in the eyes of customers and willingly turn to buy our products or services the minds of customers steps to effective brand positioning Step Analyze the nes of customers that What exactly do customers want? Analyze the potential whether there is enough ability and potential or not.
Of good brand positioning
A analyze the positioning of competitors to AERO Leads see where competitors use their strengths. in order to position our brand Step Select the position analyz in step and see if the position we plac reflects from the real ball or not. Can the company deliver those? Is it really different from competitors? And prepare to identify the brand’s value, vision, mission, what the brand will offer to customers. Step Do the rest, such as creating a personality for the brand. Defining brand identity through packaging design, logo, advertising mia format and various communication methods.