Relations different forms of marketing shop, department store Advertise in a store or department store. word of mouth Events held in shops or department stores content creation through various mia Participating in various community-bas activities Points of contact during the purchase (During Purchase) Websites (E-Commerce) Showroom or shop format Product demonstration video salesperson involvement sending messages product review product catalog Advertising at the point of sale Points of contact after purchase (After Purchase) Thank you card or email Opinion and satisfaction surveys Receipt Validity product packaging form.
Including advertising social
Customer service center, both in the form of a Cell Phone Database service shop or online After sales support team presenting new promotions Customer Loyalty Program CRM system for customer relationship management connect each touch point Once you can identify which touchpoints your customers interact with your brand. must bring each touch point to be plac according to the time that will occur Which must consider the processes and steps of the customer in the purchase process of each person using the following simple principles: Awareness is the way brands advertise their products or services to people. Interest (Interest) by how the brand presents the information.
Product or service information
Or benefits of products or services Desire , where AERO Leads brands turn from preferences to nes. Action (Action) by which a brand shifts from wanting to buying that product or service. In the form of A, there are links to external factors that affect customers’ purchasing decisions, such as online communities. friends and family various reviews Including the word of the product or service. and also look at the close relationship as well Let’s see how the A strategy works. A Model Awareness _ It is like a gateway to the consumer’s path. by promoting products or services through various channels.