The forecast of the total budget for 2023 varies from $425 billion to $517 billion, but by that time the share of desktop and mobile traffic is almost equal. Because today the mobile only audience is 30% of all Internet users. North America and Western Europe account for 15% of the world’s population and 67% of the global Internet advertising market, so the key points of its development are the growing markets of Asia, Africa and Latin America. There are two reasons for this. The first is compensation for disparities in the internal structure of the advertising market.
Targeting is a mechanism that allows
The share of Internet advertising in develope is already more than 50%, and they are still dominate by traditional meia. The second is the growth of GDP and spending on advertising (more goods and services means more nee to advertise them). Pros, cons, pitfalls T online advertising market overtook the offline market back in 2016. In 2018, the total Denmark B2B List budget for digital amounte to $269.5 billion against $164.7 billion for TV. Advantages of Internet advertising: Precise audience targeting. you to select only the target audience from the entire audience and show ads only to them. This saves the company money on advertising and increases conversion.
Advantages help to form a competitive
Operational analysis — tracking reactions and actions as a result of the campaign, and therefore quick eiting if necessary — making adjustments base on the performe performance analysis. Remarketing is a set of approaches and opportunities for working AERO Leads with users who once visite your site. Effective competition – all the previous market both with cheap “yellow” banners and with high-quality advertising that drives the market to develop. Low entry barrier – The worst thing you can do when entering a market is to reinvent your wheel. Copying other people’s successful works to make your first steps easier is normal, everyone does it.
