To organize an effective advertising campaign, you ne to use modern tools: search engine promotion, contextual and target advertising, promotion in social networks, e-mail newsletters, PR and content marketing. And in order not only to get the covet leads, but also to convert them into clients and event visitors, you ne a website – an assistant to the sales manager (and sometimes a completely independent salesperson), which will increase the desire to organize an event or get to the event.
Alternative music lovers
This segment values an unconventional approach to music, looking for new sounds and exciting performances at festivals. They are phone number library willing to spend money on tickets to immerse themselves in a new musical world. They can be attract by offering the participation of outstanding artists and unusual musical groups;
young people who want to express their individuality and style through music and communication at festivals. This segment is looking for an opportunity to spend time with like-mind people, immerse themselves in an atmosphere of freom and creativity. For such an audience, it is important to create special areas for communication, photo sessions, and also offer a variety of entertainment activities;
lovers of an active lifestyle and extreme sports.
This segment is looking not only for musical impressions, but also for the opportunity to try themselves in various activities, such as extreme sports, mountaineering or dancing. To attract such an audience, you can organize special master classes, shows or sports competitions at the festival.
Unique offers for each of these what is black hat seo? segments will help attract a diverse audience and increase festival attendance. Keep in mind that members of the target audience may be at different stages of decision-making.
For example, there are people who ar numbers want to attend a training by psychologist Tatyana Muzhitskaya. They type in the search engine: “Training by Tatyana Muzhitskaya in Moscow”, after which they get to her website. In addition to them, there are those who have not yet decid whether they want to go, but they are interest in psychology and Tatyana herself. There are also those who are choosing between a training by Tatyana Muzhitskaya and, for example, Anetta Orlova, and also ne information. The CJM and JTBD methods will help to take care of the nes of each segment of the target audience .
