Today we review two basic ones: Direct Marketing and Indirect Marketing . although not equally. The first is much more us than the second. There is a clear difference between the two, and to know it you must first know what each thing is. What is direct marketing? Direct Marketing is a technique that is bas on action/reaction. Seeks to post a message/action and get a response from the customer. This response can be a sale, a lead , or a phone call.
For example a company publishes
An offer on viscoelastic mattresses on a billboard in Uruguay Phone Number List Albacete. This is direct marketing, since the action of publishing the ad looks for sales in the users who see it . What is Indirect Marketing? users and improve brand image . Advertisements do not seek a direct sale or a phone call, but rather have the objective of permeating and positioning themselves in the minds of users . For example, a wooden door company makes a television ad in which it shows its commitment to the environment and how it works daily to ruce its CO2 emissions. You are giving visibility to your messages, but you are not looking for concrete action in your audience.
Which is better for your company
Most likely, if you are just starting out in the world of advertising, you should make use of direct marketing . It is not necessarily cheaper, but it is faster to get results. Running Aero Leads an indirect marketing campaign could have no effect if your company is not well known. Instead, a direct marketing campaign could get you sales and success in no time. Send comment Your email address will not be publish. Mandatory fields are mark with * 11 keys of “telephone etiquette” for ‘call centers’ Feb 8, 2023 | Call centers | 0 Comments You may have never heard the term “ telephone etiquette ” in reference to a call center .
