Some success stories in the use of strategies supported by WhatsApp Business. Connecting with your customers through recipes for beginners in the kitchen The multinational brand of mayonnaise, dressings and other food products, Hellmann’s, has been recognized as one of the pioneers in digital marketing campaigns aimed at WhatsApp Business. Its strategy consisted of the creation of a WhatsApp group dedicated to the dissemination of recipes designed for people with very basic or almost no cooking knowledge.
The strategy consisted of
sending photos, videos and voice notes that explained in the telegram blast most detailed and simple way the preparation of a variety of dishes for daily consumption. https://www.youtube.com/embed/tqJIJlBpl_4?feature=oembed Quick and convincing answers PedidosYa, a home delivery app developed by a multinational company based in Uruguay, cleverly used WhatsApp Business features. As a result, they expanded their notification service, guaranteeing their users automatic and instant confirmation of orders. They even provided detailed information about the delivery times and conditions of each product.
Learn more about this case
here. 3. Mass messaging in full swing The multinational i hate technology it’s going to take me a lot of time airline based in Chile, Latam Airlines, is another company that saw WhatsApp Business as a unique opportunity to connect with its passengers. Its strategy through this tool was to send mass messages, around 150 thousand, with which its frequent users received via WhatsApp information of interest about their travel itineraries, promotions, advice, among others. Why you should use WhatsApp Business for your business? As you have seen, there are several advantages that the strategic use of the tools that WhatsApp Business makes available to you brings to your brand or business.
But perhaps the relevance
of this resource lies in its broad capacity to stay connected with the b2b fax lead needs, tastes and concerns of your regular and potential customers. In this regard, through Wa Business your users expect their particular requirements to be met by your business. Your consumers want, practically “demand” that you are available almost at any time, and that communication with them is fluid and without complications. On the other hand, WhatsApp Business is the instant corporate messaging app “with the best open rate on the market.
