Aliexpress is not complicated. You can place an order starting from $500 to start selling on Amazon. Amazon own brandPhoto rights by Fotolia In many cases, you are not the first seller of the same product, so it is difficult to differentiate yourself. You often have to compete with companies that are able to buy in very high volumes, so the purchase price and consequently the sale price is much better . How can you differentiate yourself by selling the same product as your competition on Amazon? Price is never the best way to differentiate yourself from the competition because it steals your breath. There will always be someone who will be cheaper than you at some point. We have managed to outsell our competitors with the same product at a higher price. This is what we have done. Good reviews : To climb the rankings and gain visibility you need good reviews for your products. This is the first thing we have invested in. In most cases it is necessary to give away proofs that make it easier to receive reviews on Amazon. Product photos : Product photos are key. Ultimately, visuals help the user imagine the product at home. The same offer may seem cheap in one case and exclusive in another depending on the quality of the images. This is an essential area in which we honestly still have a lot of room for improvement. Product variations : Sometimes you can differentiate yourself by selling variations of the same product. The easiest way is to vary the color. For the consumer, this can already be a significant difference that helps you not to lower your pants so much in terms of price. How to get your own product on Amazon The best way to differentiate yourself from the rest of the company that buys from the same supplier is to have an individual packaging design with your own logo . This is not too complicated since any Chinese manufacturer provides you with this possibility. Printing your own brand on the product can cost you around $1,000 or 300 units . Depending on the cost per unit, the initial investment to be able to use your logo can skyrocket. Below you can see our logo with which we will start selling under our own brand. We will soon start selling using our own brand on Amazon We will soon start selling using our own brand on Amazon It is therefore advisable to start with a product that has a moderate import cost . In this way, you will gain experience and can increase your investment based on the progress and sales obtained. CATEGORIES Electronic Commerce TAGS import from China sell on Amazon Share This AUTHOR Carlos BravoCarlos Bravo I like doing things. I launch projects, create companies, write books and run marathons. If you want to know the things I haven’t mentioned yet, you should keep reading. NEWER POST Why copying successful third-party strategies exactly is never a good idea OLDER POST Don’t think about visits, think about sales if you want to make money with a blog COMMENTSWordpress (9) Facebook (0) Disqus ( ) comment-avatar build your physique 9 years Do you use your own stock, dropshipping or any other way of not having stock? Reply comment-avatar Carlos Bravo 9 years old We have both our own stock in the office but we also let Amazon manage it directly from their logistics centre… Greetings! Reply comment-avatar Enrico Ahrens 9 years I like the name of the brand. Congrats. Reply comment-avatar Carlos Bravo 9 years old Reply comment-avatar Carlos 9 years old Hello! As always, a very informative and enjoyable post. I am about to start selling on Amazon but I am blocked by the legal issue, let’s say. If I sell on amazon.es as a professional seller (amazon pro seller), do I have to request a VAT number? I have seen that they ask for all of this… Company name: Type of company: Commercial registration number: VAT number: Business address: Thank you very much in advance Reply comment-avatar Carlos Bravo 9 years old That’s right Carlos! Reply comment-avatar HECTOR 8 years old Good morning, I wanted to ask a question. We have a brand that will be both commercial and charitable, and we are looking for sustainable or environmentally friendly products/producers (bamboo sunglasses, bicycles, natural textiles, etc.) to which we can put our brand. Would you be so kind as to guide me in this direction? Or suggest guides where to look? Thank you very much! Reply comment-avatar David 8 years old Congratulations on the page. I just wanted to comment on one thing. Including a brand created in Photoshop or another program on a product is not creating a brand on Amazon, far from it. You have to create the brand and register it in Patents and Trademarks, then put this brand permanently – a sticker is not enough – and register these products as a brand on Amazon after requesting the brand registration in their system by sending all the documentation they request. If you do not take these steps, anyone can sell your product because it is compatible even if you have put a photo of it with your bag or label.