Google Analytics is Google’s main website monitoring and digital marketing tool. Official and free, Analytics is essential for analyzing a website’s performance, collecting access data, audience behavior and navigation of users and installed applications. Understanding how your audience relates to the brand is at the heart of any marketing strategy, which is why Google Analytics is so important for e-commerce and online stores. The tool provides a complete and reliable analysis of visitor interaction on websites, online stores, blogs and pages. So that you understand the tool’s full potential, we have prepared the guide below.
What is Google Analytics
Google Analytics is Google’s official website traffic monitoring tool. In addition to being the most used platform for this purpose in the world, it is completely free and is integrated Cambodia WhatsApp Number Data with ads (Google Ads), Shopping and other solutions. With Analytics installed on your website. It is possible to monitor the profile of visitors, the most visited pages, sales made, errors on pages and a multitude of data. In practical terms, Google Analytics allows you to carry. Out an in-depth diagnosis on the website, and answer a series of questions such as. How many visitors is my website getting – and who are these people. How do people get to my website? What is the origin of this traffic. Which product in my store is most accessed or clicked on.
What Analytics can do for your online store
Through which of my social networks is the site most accessed. Ads: how are my campaigns performing. These are just some of the main questions that the tool can solve. Despite adding a lot of content, the most AWB Directory interesting thing is that you don’t need to be an expert to understand. How to use Google Analytics to your advantage. In addition to installation. We will give you some practical tips on how to use it below. To reinforce its importance, let’s draw a parallel with a physical store. At a commercial location, the store owner can evaluate customer circulation. Queues, most desired products and customers’ main questions. Google Analytics establishes this same logic with websites.
