If your brand is B C, the right content should be entertaining. May use contests, answering questions or playing games to get customers to participate and create awareness. that focuses on emotional access And create a product purchase by bringing actors as presenters Posting information on various forums That helps create inspiration or a catalyst for making a purchase decision. On the other hand, if your brand is B B type, then cribility and detail are important. which requires reason and effect in making purchasing decisions Content creat to create awareness may include writing articles to ucate.
Rand Content that can finally
Press release Communicating with Infographics Thailand Email List and Convincing Customers to Buy with Events Webninar Presentations of Successful Case Studies product trial It can convince people to buy products or services. How to get start with Content Matrix ? Let’s review what each type of content qualifies. And clearly state how each type of content is measur against KPIs to ensure the best results when communicating. Let’s see what kind of content formats are us by our brand or our company. And where is it in the Content Matrix to see if what we have done or are doing is appropriate or not? to be adapt to be more efficient Try to compare with competitors in the same business that.
The consumer group or consumers
What kind of content formats are competitors AERO Leads using to market or promote their brands? This will be a good reference for content planning. in and genres. to prepare for creating content suitable for target customers Then take what we review from the first step. Let’s choose the right content format and start planning for content. The content that is made should also be content that attracts people’s attention. Although we can see the difference in business types. and suitable content formats.
