Cart Netflix Engine Is Based On

This is where the sales department comes into play, which processes incoming requests. This indicator can be us to judge the effectiveness of the sales department. However, the quality of traffic also matters here. If we bring a non-target audience to the site, it will be very difficult to convert both into a lead and into a further sale. Conversion to Lead (CPL) – we have a similar story with the conversion from an ad click to a lead. The lower this indicator, the worse our traffic is and the worse our website or our USP (Unique Selling Proposition) is.

Browsing Purchase History They Are

To understand what the problem is, in traffic, website or offer, you ne to test different. Audiences and compare whether there are gaps between them in conversion to leads, if the gaps are strong, then Uganda B2B List the problem is more in the audiences. If the conversions are approximately at a similar level, then there is a problem in the website or USP. Cost per click (CPC) and number of clicks – This metric, in conjunction with CTR , can reveal audiences and ads that are eating up too much money and not paying very well. The cost of impressions (CPM) and their number – the high cost of impressions can tell about the level of competition for a given audience, the more competition.

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Shown On The Product Page In The Shopping

The higher the price of impressions. Ad impression-to-click conversion, CTR is a very important metric. A low CTR will increase the cost of a click and the cost of impressions, and therefore Aero Leads affect the final cost of a lead. A low click-through rate indicates that the ad is not interesting to the audience it is shown to. If the ad is shown to different audiences, and our CTR is low in all cases, then there is a problem in the creative itself – it is of poor quality. It does not attract attention, the meaning of the ad is poorly disclos, perhaps it does not carry any value.

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