In this year of 2022, there are countless things vying for your attention: texts or messages, social media, work emails, and Slack pings. What to say about the stock market, NFTs, the news, Netflix, and of course spending quality time with family and friends. Nowadays, we are all busy all the time. Therefore, This is life in today’s world. Now, what does all this have to do with short video content ? We just made it clear that people don’t have much time left for anything, and you know what. Therefore, Those big product video productions that lasted 10 minutes and cost a fortune, no one is watching them.
Short sweet videos win customers' attention
Therefore, when it comes to video. It is a good general rule to consider that the shorter the better . However, this will also depend on where you plan to share your video. If you do it on LinkedIn or YouTube. You’ll likely get some retention even Bosnia and Herzegovina Phone Number List for a longer video if it’s a good video (and we’ll talk about this later). If you’re active on Instagram or TikTok. You’ve probably already noticed that audiences on those platforms prefer much shorter videos. But it’s worth reiterating that a ten-minute video won’t thrive on TikTok.
How to make a great marketing video
After all of the above, it is clear that one of the most important components. In creating successful short marketing videos is knowing your audience . Therefore, We’ve indicated that videos need to be tailored specifically to the platforms where you’ll be sharing them. But knowing Aero Leads your audience goes beyond that. What does he like? What do you dislike? What are your main problems? What is your type of sense of humor? A key point here is that if you don’t fully understand your audience, you’re probably better off not making the video.
