Identity (Identity), Values (Values) and personality of the brand. (Personality) and ingrients that create Brand Image in the eyes of customers What’s up? Being able to come out as a brand image comes from parts together, which are Components of Brand Image Perception (Perceptual) from one person through observation through various types of activities. or from other people Cognitive: The knowlge gain from all the perceptions acquir. and then interpret Affective is the feeling that describes the relationships that brands express to us.
With the brand image
Whether it is or is not what it is Response (Conative) or action bas. On knowlge emotion All these elements make up the experience. Which is the experience that customers experience from that brand. Brand Image is connect from many things from the organization, vision, products and Poland B2B List services. Brand’s country of origin the things that the brand is made of including brand personality And the customers will be the one to interpret what they have learn from the expression of that brand for themselves. To have a recognizable image Brands must be distinctive, different, and likeable. In order to be popular, it is necessary to create a connection between the customer and the brand.
Brand Identity can help generate
How is that connection different from others? How AERO Leads trustworthy is that connection? and must be strong By that strength is the appearance or features of the brand. and the benefits that can be gain from the brand How important is Brand Image ? the brand’s true values. what the brand communicates in the eyes of consumers Is one of the factors . reflect the success of the brand If the brand image is strong enough will make the perception of consumers towards a particular brand It has a direct relationship.
