Instagram Reels has been gaining prominence for those who use the social network. Whether for influence, commercial purposes or to share moments with friends, the video creation and sharing tool is on the rise. Officially launched in 2020, Reels is a bet by Instagram to cater to a new way of consuming content: with short, vertical videos, with many tools for creation and giving wings to creativity. The inspiration for Reels did not appear by chance, after all one of the main competitors has been attracting more and more attention in this new format: TikTok. The rival’s popularity did not go unnoticed by Mark Zuckerberg, co-founder.
What is Instagram Reels
According to Mark himself , “People have a lot of. Choices about how they want to spend their time, and apps like. TikTok are growing very quickly. Which is why our focus on. Reels is so important in the long term.” And more than focus, Instagram Reels has been Qatar Phone Number Data improving every day. Currently, the network is testing the format in up to 15 minutes, and reformulating the. Presentation of videos on its timeline. With so many new features, now see details about the tool that. Drives creators and followers, and as a bonus, read tips on how to get a boost on reels too. Instagram Reels news Instagram Reels is all the rage in 2022.
Changes and the super reach of the tool
As the name suggests (reels which in English means “reels” or “spools”), the content format is made to be consumed sequentially. Easy to interact with and move on to the next video – like a thread. The tool is an answer to the trending way of consuming content. The model emerged on Snapchat and evolved into what we Aero Leads now know as. Story: quick posts focused on the visual aspect – video or photo, with restricted text. TikTok’s great idea was to incorporate more interesting editing tools, such as. Filters, music and optimizing famous viral content trends. Seeing the success of TikTok’s interaction and reach grow around the world. Instagram designed Reels with similar dynamics, and incorporated it into its famous algorithm.
