Matter if the glass is half empty or half full. What matters is that you are the one pouring it.” glass of water If there’s one single quote that defines my way of thinking, it’s that I like control . Sometimes this attitude slows me down when I have to learn or develop something from scratch. But for the most part, I’m a firm believer in owning a core part of your business . For example, in my last article on the future of e-commerce, I mention that I’ve consider switching to a fully manag shopping cart like Big Commerce or Shopify. But the reason I’ve resist all these years is because… I don’t want to hand my business platform to someone else who can raise prices or change policies at any time.
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From an SEO perspective, it’s a major investment, and it’s very risky I have the knowlge and ability to maintain my own solution Can I innovate faster than a fully manag platform? no way! But on Textile Mill Manufacturers Email List the other hand, I don’t ne of the features that a fully manag shopping cart supports. What about the remaining ? I can often write new features myself over a few weekends and avoid paying recurring fees . In general, when it comes to outsourcing, I like to take control of various aspects of my business that are not easily interchangeable.
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For everything else, I don’t mind paying rd party fees. For example, I spend about a month on email marketing services. But even though email marketing accounts for of my blog revenue, I would never Aero Leads create my own email platform . Switching email providers is fairly straightforward, so if my provider decides to cheat me, it won’t pose a significant risk to my business. itor’s Note: I’ve been screw with my email provider in the past. read this. Carts, on the other hand.