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To a person Including the production of goods, services, management in various aspects. Make the most of digital There is still a gap between online and offline mia between businesses and customers. Some businesses may have adapt to become a digital organization, but their customers may not use digital as much as they should. And most people still use online channels and social mia for personal, gaming or entertainment purposes. The problem is that both businesses and customers can do to use various technologies for business benefits.

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The coming of digital may be a problem for some Bulk SMS Colombia businesses that use automation or robots to the point that they may replace humans in the future or misuse technology. It also creates fear and safety. privacy There is so much fabrication that you don’t know which story is true or a lie. Including the impact that will occur on the way of life and behavior from the digital world. Which is a matter that nes to be monitor and solv further Philip Kotler has divid the business into groups according to the digital readiness of the segment. Origin – Both segments and customers are not ready to go digital at all.

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Such as Healthcare, Hospitality AERO Leads businesses. Onward – The customer is not ready yet, but the segment is very ready, such as the retailing business. Organic – The customer is ready but the business segment is not quite ready, such as the automobile business. Omni – Both segments and customers are highly open to digital, such as Financial Services, High-Tech businesses. Implementation of various systems us in marketing. The suggestion is that if a business is going to adapt to digital, it has to invest in a systematic structure, it may have to use NewTech or AI, or it may change a new business.

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