How to study your competitors

How to study your competitors

The question of who the company’s competitors are is very relevant for a businessman, advertiser and content manager. Setting yourself apart from other companies and creating your own unique image are important in order to stand out in a certain niche and establish effective communication with clients. Thus, SEO analysis of competitors allows you to achieve the main study your strategic goal – to improve your position in the market. Why do a competitor analysis? Why do a competitor analysis? Someone may take a risk and say that for him this is a waste of time. This approach is wrong. Here are 7 reasons to conduct an SEO competitor analysis. A careful study of your opponents will show: New ways to attract customers. Your audience. Own “chips”. Experience. Your niche.

Services for SEO analysis of competitors' websites

Best content. Intrinsic value. There is one more small nuance: SEO analysis of competitors is simply necessary, so you can and should look at others. We identify key rivals We identify key rivals At this stage, you need to identify your main competitors, whose actions have a positive or negative impact on the progress of your sales. These opponents can Phone Number List be divided into: direct _ These include companies that sell the same product to the same group of customers as you; indirect . Such companies sell other products or services or similar ones with similar qualities, but their target audience is the same as yours. An SEO competitive analysis is needed to identify key rivals. Special services will help you complete it. We’ll tell you in more detail below.

Tools for analyzing competitors' social networks

Services for SEO analysis of competitors’ websites Services for SEO analysis of competitors’ websites There are many platforms that can be used to research your opponents’ resources. We offer a list of the top 10 most popular: Serpstate . This service shows not only key study your competitors, but also their top pages, allows you to track growth dynamics Aero Leads and compare information from as many as 5 databases at once. Semrush . This company offers its users as many as 5 tools with which you can analyze competitors’ websites. For example, there is an option to conduct traffic analytics, organic research, and advertising scanning. Users also have access to the functions of a social network tracker and brand monitoring. Ahrefs . It combines 3 functions: explores organic traffic, checks backlinks, analyzes paid traffic. SimilarWeb . 

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