Maximum Performance Campaign: Everything you need to know
This summer, in Google Ads, a new type of campaign has appeared, the Maximum Performance campaigns (Performance Max) that come one step closer to automation and machine learning to help you, taking advantage of the full potential of Google ads, to create a funnel and maximize conversions. This new type of campaign has replaced Smart Shopping and we want to tell you all the keys to obtain the best results. Contents 1 How does the campaign work? 2 How do…
