You are browsing a website and suddenly… “ 404 Not Found ”. Surely it has happened to you more than once and more than once you have wanted to call the manager of the website in question and tell him the truth. Because encountering a 404 error is one of the most disastrous experiences that can occur on a website. The opposite may also happen, and you may be the manager of the website where the 404 errors appear. If…
The dreaded 500 internal server error always seems to arrive. At the most inopportune time and suddenly you’re left scrambling to find a way to get your WordPress site back online. If you also suffer when it happens to you. Rest assured because at Online Zebra we will tell you what 500 is and how to solve it . What is error A 500 error is an that occurs when the browser interacts with a website server. It originates when…
Google Ads account suspension can be a cause for concern. Let’s not forget that it is one of the largest online advertising networks in the world. This is why they must ensure that all advertising accounts always comply with the standards required by them. Since there is a large volume of advertisers, it is normal that account suspensions may occur for very different reasons. In this article we are going to explain the most common reasons why Google Ads accounts…
Nowadays, most people can enjoy a large amount of content through videos on different social networks. However, it is known that YouTube is one of the major focuses of users when searching for content. In addition, And from there arises the need for different content creators to take into account SEO on YouTube. In this article you will learn what SEO is on and what function it plays in a marketing strategy. Remember that more and more users are using…
The Amazon Buy Box or Amazon purchase box is the purchase box that appears in the upper right. When you visit a product page on Amazon and that gives us the option to buy directly. In the image below you can see an example. Having this direct purchase option means that a large number of users choose it by default. amazon what is it And here you can see a detail of the buy box. As you will see in…
For a few years now, publications on company pages have lost organic reach (fewer people see the publication for free). This has happened on all Facebook pages and the cause of this has been Facebook itself and its new News Feed algorithm (posts that reach users’ walls) called EdgeRank. The explanation that Facebook gives for these changes is that Facebook users do not have enough time to see everything their friends are posting and the pages they are following. This…
Oh, how scary this issue of the footer and sidebar and the links and the manipulation of the algorithm and the penguin and. Can I be penalized? It will all depend on what you use your footer for. It is very normal that in the footer and sidebars we link to other sections of the website. That must always be present because they help the user find and navigate the website. Just as the header does. The footer is also…
Were you looking for a list of SEO Chrome extensions to make your life easier? Well you have come to the right place. Google has provided a series of extensions not only for SEO, there are also ones to improve productivity, social and communication or to find deals on the Internet. In reality, they are nothing more than plugins that we can install in our browser and that make some daily tasks easier for us. Uncle Google always makes our…
SEO tactics to attract more traffic to your ecommerce. Are you a store owner looking for ways to increase traffic to your products? A great way to improve conversions and online sales is by infusing relevant phrases and content into different areas of your website. This includes product names, descriptions and images. Most consumers use Google searches to find the products they are interested in purchasing online. As you’ve probably experienced, the first page or two of search results are…
When asked the question of why should I have a website?, there are many companies, freelancers or SMEs that answer: “Well, I have a business but I don’t really need a website. I have a Facebook page.” More or less, anyone within the web design business has heard this type of response at least once. But guess what, unless you’re not interested in growing your business, you really need one! As the world dives into the boiling digital pool, any…
It allows businesses to stay in touch with customers and provides a channel for customer feedback while identifying and exploiting sales opportunities. Although external marketing communication has evolved considerably over several decades and the channels for this type of communication have undergone radical changes, it still helps many business owners stay in touch with customers. History External marketing communication dates back to the beginning of business itself, but this type of marketing took its modern form in the postwar business…
