Affects the quality score of the ad
Affects the quality Then you ne to tighten the targeting of keywords. Regularly research search terms and add irrelevant searches or parts of them as negative keywords.” heidi: “Don’t leave the account running alone! Go at least once a week to make the necessary optimizations and allocate money to what will produce. Be patient – the best results are achiev with long-term development work.” remember the landing page arttu: “Aim for matching between the search. The ad and the landing…