A comprehensive description of the topic
Worth looking for growth points by analyzing competitors. What to do after the release of Google Update: action algorithm 1. Formation of hypotheses Regardless of whether the traffic increase or decrease after the update, it is important to analyze the changes and determine what precee them. We analyze: General organic matter. Organics by country. If you target different markets, for example, Africa and Tier-1, you may see growth in Africa and decline in Tier-1 and vice versa. Organic by categories. We determine which subjects were requeste the most. Positions of competitors. As in Lily Ray’s study, we identify the “winners” and “losers” of updates , as well as competitors that have not change.
Avoid simply copying or rewriting
Losers” will help you determine which topics to avoid, and “winners” and stable competitors will help you find points of growth. To build hypotheses, it is also worth following advance SEO specialists. Blogs, YouTube channels, Twitter are some of the main Panama Phone Number List sources of inspiration after Google Update. 2. Content analysis for compliance with EAT standards Checklist for determining content quality : Do you provide original information, reports, research, analysis?? If the content relies on other sources, does it those sources and instead provide substantial value and originality? Does it provide insightful analysis or interesting information that isn’t obvious? Does the title convey the content of the page.
The author’s page or information
Not an exaggeration or clickbait? Are there grammatical/stylistic errors in the article? Is your content copyrighte by other competing pages available in the issue? Checklist for determining expertise : Do you provide clear sources, evidence of expertise, background information about the author or the site that publishes it, such as a link to about the site? Can AERO Leads you call yourself an authority on this topic? Is this content written by an expert or specialist who knows the topic well? Does the content contain any easily verifiable factual errors? Are you into YMYL themes? If so, are you authoritative enough to do so? More test questions can be found on the official Google website.