What Is Email Segmentation Based on Behavior?
Email segmentation based on behavior is a method of dividing. An email list into groups based on how subscribers have interacted with previous emails. The idea is that by segmenting your list, you can send more targeted and personalized emails to each group, which can lead to higher open rates, click-through rates, and ultimately, conversions. There are several ways to segment your email list based on behavior. Here are a few examples: Open rates: You can segment your list based…