As the competition pressure of domestic foreign trade companies is increasing, the input-output ratio of those who choose B2B platforms and participate in traditional exhibitions is becoming increasingly unreasonable. Therefore, most domestic foreign trade companies choose. Google promotion to grow their business. However, Google promotion has a certain degree of professionalism, so most companies. How to do have taken many detours in the process of doing Google promotion.
Obtain customers through paid methods
Generally, advertising requires professional personnel to adjust and optimize accounts, but most professionals find it difficult to understand products, company services, and potential customers. This has result in many companies not having ideal input-output when doing bidding promotion. I have written an article in detail before, “Google Bidding Advertising Tutorial “, and those who are interest can go and have a look. Google bidding brings a fast effect cycle.
Google SEO promotion is to obtain
Google’s natural ranking by providing users with valuable content, and there is no charge for the number of clicks. However, to do Google SEO ranking, it takes a long time and energy to optimize the website content, increase traffic to the website, and build external links for the website. The effect cycle of Google optimization promotion is relatively long. Many people compare between the two, and it is recommend to do both if finances and time and energy allow. To say which one is suitable, the choice is different for different products and different company conditions. Now Uncle Google will tell you how to do Google promotion
Contents hidden
1: Foreign trade website construction
2. Google promotion data collation
4. Google Ads
Five: Google SEO promotion
6. References in this article
1: Foreign trade website construction
Foreign trade website construction is the basis of Google promotion and SNS marketing promotion. If there is no suitable foreign trade website, perhaps everything you do is in vain. For foreign trade companies, there are two options for website construction solutions. First, recruit professional personnel to build the website. If you want to really operate a website well, whether it is the content or the structure of the website, it is bas on the subsequent user experience data. Constantly adjust and optimize. This is difficult for third-party companies to cooperate with limit website construction service costs. Second, outsource to a professional foreign trade website construction company to help build the website.
Firstly, an email list facilitates personaliz marketing. With the ability to segment subscribers bas on their preferences, behaviors, and demographics, businesses can tailor their messages to suit specific audiences. This personaliz email list approach significantly enhances the likelihood of engagement, as recipients are more inclin to respond positively to content that resonates with their individual interests.
Note that it must be a professional
Foreign trade website, because there is still a gap between the domestic website construction ideas and foreign website construction ideas. Whether it is outsourcing or doing it yourself, I hope that the ideas and processes are not wrong. Otherwise, everything you do may hinder the subsequent development. First, we ne to how to find a competent content marketing agency choose a suitable domain name: ” How to choose a suitable domain name for foreign trade website Google optimization? ” Then choose a suitable server for the foreign trade website: ” How to choose a server for foreign trade website Google SEO “, and then establish a marketing website suitable for Google promotion: ” What is a foreign trade website suitable for Google promotion “.
2. Google promotion data collation
Data is the foundation of Internet marketing. In other words, if you want to do Internet marketing well, you must have an accurate analysis of industry data. When doing Google optimization and Google bidding, the first thing I ne to marketing list obtain is the search data of potential customers. There are several requirements for data. First, data integrity is requir, that is, your data must be complete. Second, data accuracy, that is, whether it is search volume data or search demand judgment, it must be accurate. Regarding how to obtain search volume data, we have previously written a series that teaches you how to mine data.
One Week to Become a Foreign How to do
Trade Keyword Mining Expert (I) “, ” One Week to Become a Foreign Trade Keyword Mining Expert (II) “, ” One Week to Become a Foreign Trade Keyword Mining Expert (III) “, ” One Week to Become a Foreign Trade Keyword Mining Expert (IV) “, ” One Week to Become a Foreign Trade Keyword Mining Expert (V) “, ” One Week to Become a Foreign Trade Keyword Mining Expert (VI) “, ” One Week to Become a Foreign Trade Keyword Mining Expert (VII) “. In order to ensure the accuracy of keywords, we also specially wrote an article, ” How to Choose the Right Niche Keywords for Foreign Trade “. If you are doing Google bidding promotion, the essential keyword tool is ” Google Adwords Keyword Tool “. We will then summarize the sort data for Google promotion. How to summarize data: ” Improve the product Google keyword library “.
When doing social promotion and Google bidding promotion
We will use the positioning of potential customer groups. For the data acquisition of audience groups, we have also written a more comprehensive article ” 8 Free Online Tools to Help You Find Your Target Audience “.
The above are all the methods for obtaining data. For data analysis, we sometimes use Google Trends and Google Business Insights. I will also write a detail article about how to use customs data to assist Internet promotion and marketing in the future.
Three: Website content construction How to do
The construction of website content mainly includes three aspects: website pictures, website videos, and website text. It is recommend that the overall website structure is simple and meaningful. This is the style that Uncle Google prefers. A website looks very simple, but if you dig deeper, you will find a lot of content that is helpful to customers. For traditional OEM factories, it is recommend to focus on detail introduction of products to reflect the professionalism of the products. Because users find you because your products will interest you. On the conversion side, the finishing touch is to perfectly reflect the strength of the factory. In the process of content construction, it is recommend to consider the problem from the user’s perspective. Try to show what users like, want to see, and want to know on the website in a reasonable way. Then plan the data you sort out in the second step reasonably into your website. If you want your business to grow explosively, it is recommend to talk about content marketing planning in the process of doing these: ” Integrat Marketing Strategy of SEO + Content Marketing (New in 2019!) “. In the process of content marketing, you can use: ” 15 Free and Easy-to-Use Content Marketing Tools and Tutorial Guides.
