Chinese Mobile Phone Number Structure

Chinese Mobile Phone Number Structure

In today’s interconnected world, text marketing has become an essential tool for businesses to engage with their customers. When it comes to targeting the Chinese market, understanding the unique mobile phone number format is crucial. In this article, we will explore the structure of Chinese phone numbers and how to optimize your text marketing campaigns for maximum effectiveness.

 The Chinese Mobile Phone Number Format

Chinese mobile phone numbers are comprised of 11 digits and follow a specific structure. The format is as follows:

  1. Country Code: The country code for China is +86, which is required for international communication.
  2. Mobile Network Code (MNC): The MNC consists of three digits and identifies the specific mobile network operator. China has Colombia Mobile Number List several major mobile network operators, including China Mobile, China Unicom, and China Telecom.
  3. Mobile Subscriber Number (MSN): The MSN comprises eight digits and represents the unique identification number assigned to each mobile subscriber.

 Tips for Effective Text Marketing in China

Asia Mobile Number List

  1. Localize Your Messages: To resonate with Chinese consumers, it’s important to localize your text marketing messages. This involves using Mandarin Chinese language, employing culturally relevant content, and understanding local preferences and customs.
  2. Short and Concise Messages: Chinese consumers prefer short and concise messages that get straight to the point. Keep your text marketing campaigns Aero Leads brief and impactful, focusing on the key benefits or promotions you want to communicate.
  3. Opt-in and Consent: Ensure that your text marketing campaigns comply with local regulations, such as obtaining proper consent from recipients. China has strict regulations regarding unsolicited messages, so it’s essential to have a clear opt-in process and respect privacy preferences.
  4. Timing and Frequency: Consider the time zone differences when scheduling your text messages. Also, be mindful of the frequency of your campaigns. While regular communication is important, bombarding customers with excessive messages may lead to opt-outs or a negative brand perception.
  5. Mobile-Friendly Content: Given the popularity of smartphones in China, it’s crucial to optimize your text marketing content for mobile devices. Use a mobile-responsive design, avoid complex formatting, and ensure your messages are easy to read on smaller screens.
  6. Personalization and Targeting: Leverage customer data and segmentation techniques to personalize your text messages. Tailor your campaigns based on demographics, past purchase behavior, or preferences to deliver more relevant and engaging content.


Mastering the Chinese mobile phone number format is key to running successful text marketing campaigns in China. By understanding the structure and following best practices, businesses can effectively engage with Chinese consumers, drive customer loyalty, and achieve marketing goals. Remember to localize your messages, respect regulations, and optimize your content for mobile devices. With these strategies in place, your text marketing campaigns will be well-positioned to make a positive impact in the Chinese market.


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